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Divaks: Innovating with Insect-Based Ingredients

In an era when sustainable food sources are more crucial than ever, Divaks is in charge of innovative, insect-based ingredients for the food industry. Founded in 2020 by CEO Kęstutis Lipnickas and Chairman Audrius Grušnis in Lithuania, this startup is committed to revolutionizing how we think about protein sources. With a growing team of 18 professionals, Divaks is poised to significantly impact food production.

Insect-based ingredients
📸:Divaks

A Shift Towards Sustainable Food Systems

Insect-based ingredients represent an important step toward creating a more sustainable food system. Producing insect protein requires significantly fewer resources like water, land, and feed, emitting fewer greenhouse gases than traditional livestock farming. Insect farming produces 80% fewer greenhouse gas emissions than conventional livestock. The food industry, seeking innovative ways to meet growing protein demand with limited resources, has taken notice of the reduced environmental impact of insect-based ingredients. Lithuania-based Divaks recognized this potential and developed a range of insect-based ingredients tailored to the industry’s needs.

Insect Ingredients as a Game-Changer

Their high nutritional value drives the shift toward insect-based ingredients. Insects are rich in proteins, vitamins, and amino acids, making them a highly efficient food source with minimal environmental impact. The FAO notes insects provide as much protein as beef but need fewer resources. Recognizing this, Divaks has become a pioneer in insect protein for the food industry. Insect protein is now a practical solution to sustainably feed the growing global population.

Targeting Health-Conscious Consumers

As the food industry evolves, so do consumer preferences. Millennials and Gen-Z are increasingly focused on health and sustainability, making them ideal consumers for alternative proteins like insect-based ingredients. A 2020 Innova Market Insights study found that 40% of global consumers prioritize sustainability in their food choices. Divaks targets food companies and ingredient distributors, appealing to consumers who value nutrition and environmental responsibility. The company is positioned for long-term success in an innovation-driven market by aligning with these trends.

Insect-based ingredients
📸:Divaks

Collaboration in the Insect Industry

One of the unique aspects of the insect protein industry is its focus on collaboration rather than competition. Divaks believes the collaboration will accelerate market growth as the sector is still developing. By working together, companies in the insect protein industry can boost consumer awareness and expand sustainable protein adoption. The company is partnering with European distributors and engaging directly with food companies to promote insect-based products. Their commitment to collaboration, innovation, and sustainability is what sets them apart in this rapidly growing sector.

Divaks’ Revenue and Future Goals

Divaks is currently building partnerships with European distributors, having already signed contracts in Italy and Germany. “We are finalizing contracts in Austria, the UK, Ireland, and Spain,” they reported. The startup is also exploring opportunities in the pet food market, broadening its reach. The company is participating in the SIAL Startup Village event for the first time, seeing it as a valuable opportunity to connect with producers and distributors while educating the food industry about the benefits of insect proteins. “We hope to enlighten others about the overall value of insect proteins,” they expressed.

Insect-based ingredients
📸:Divaks

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How do you really decide whether it’s a good reason to attend? Most investors only see the tip of the iceberg: the logo of the headline conference. They rarely see the resource constraints that come with executing the field work. That tension creates too familiar operational dramas for marketing teams, including last-minute “Where is my ticket?” message, partner demands for main-stage slots, and the flurry of FOMO driven interest because another prestigious fund has been announced as a partner. And yet, despite common belief, investors don’t attend conferences for the parties.  When I look at the 100 plus conferences I have attended over my career, I tend to group the real reasons into 10 buckets. 1. Qualified dealflow Good conferences act as magnets. They pull in the startups that are relevant for a specific thesis, geography or stage. For generalist VCs, niche events are a way to see a concentrated sample of the market in two days. For more specialist firms, these events are a way to go deeper into a vertical, and to be visible in that niche. 2. On-the-shelf networking Conferences provide “on the shelf networking”: the infrastructure of meetings, lounges, apps and social events is already built. You simply step into it. For investors, that is valuable across several fronts: they can connect with  founders and future founders, operators for senior hires, practical experts and   LPs exploring new funds.  3. LPs and the (secret) permanent fundraise Most funds are always fundraising. Events that attract LPs are therefore particularly attractive. Even a handful of good LP conversations can justify several days out of the office, especially if this involves underground Berlin (Super Return) or a roundtrip to the French Riviera (IPEM).  4. Media relationships Some partners only have meaningful conversations with journalists at conferences, mainly because engaging with the media is not part of their day-to-day routine. 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I guess there’s a reason why some people are more interested in how they will look like on their Slush stage picture than what they are going to say. Beyond ego, speaking opportunities give VCs a platform to articulate their thesis, test a narrative in front of a live audience, and attract founders at the very top of the funnel. Some of the best inbound I have seen has come within a week of a talk. A founder who heard a line and followed up. A journalist who spotted a quote for a later story. Someone who waited backstage with a pitch. This is part of why VCs can be VERY intense about speaking slots. From their perspective, stage time is not simply a visibility perk. It is a key input into the marketing engine. 7. Curation Some conferences have a strong reputation for curation. You trust that if you turn up at TEDx, DLD, or similar events, you will be challenged and inspired. For investors who spend most of their year buried in spreadsheets, this is attractive. 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Watching to competition Conferences are one of the few places where you can literally see how competitors behave with founders, with LPs, with the media and with each other. Who is always surrounded by founders. Who is quietly building a niche. Who is sponsoring heavily in a

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