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Ben’s List for Entrepreneurs W52 – Selected

Curiously enough, I now realize that there is a red thread among this week list of articles – with a few exceptions of course. It is all about understanding people.

How do venture capitalists build networks and platforms to get access to the best talent? With people.

How do you build better products? Listening to your users (people).

How do we avoid algorithm bias when coding intelligent machines? Keeping people in mind.

Doing a newsletter? Ask your readers.

What about podcast growth? Well, the human voice is so… human.

And how do you become a better person? Listening to yourself, better.

You see, it’s all about the people. Tech is still a people business.

We’re also checking some key trends in social media, venture investment and climate change (TL;DR: it’s bad).

So let’s dive in those 12 articles, 1 book and a special message for 2020.

Book

PYTHAGORAS’ TROUSERS | Kirkus Reviews

“The role of women in mathematics and physics through the ages, starting with the Pythagoreans. … the stories of the females who tackled physics, astronomy, and mathematics (and the men who encouraged them)”.

PYTHAGORAS’ TROUSERS | Kirkus Reviews
Are physicists a priesthood excluding women on age-old grounds that women can’t be “ordained″? So argues Wertheim, Australian- educated physicist/mathematician cum science writer. Taking the long view, she traces the role of women in mathematics and physics through the ages, starting with the Pyth…
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Venture Capital

7 Rejections

If at first you don’t succeed, try, try, again. Perhaps even more relevant today.

7 Rejections
On June 26, 2008, our friend Michael Seibel introduced us to 7 prominent investors in Silicon Valley. We were attempting to raise $150,000 at a $1.5M valuation. That means for $150,000 you could have…
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Paths into Venture Capital: Decoding the VC Platform role

A Platform role (or roles) vary by title but responsibilities typically fall into these six buckets:

  • Talent
  • Business Development
  • Content, Marketing & Communications
  • Community & Network
  • Operations
  • Events

Paths into Venture Capital: Decoding the VC Platform role
In this series, “Get a job in VC,” we’ll cover how to break into the venture capital industry, including the right way to approach the search, paths into investing and Platform roles, resources for…
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Building A Network In VC: Random Acts Of Kindness

One of the most important assets a venture capitalist can have is their network. A strong network can be the source of deal flow and intel about live rounds, a value-add to your portfolio companies, knowledge about market dynamics, and much more. As much as data science and technology is permeating the industry, nothing trumps the power of a strong network.

#15: Building a network in VC: random acts of kindness
Random acts of kindness go a long way.
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  • Link: socraticvc.com/posts/15-building-a-network-in-vc-random-acts-of-kindness
  • Author: Aksha Bajwa

The Capital Behind Venture: 2020 (Report)

Nice, consolidated report covering the European VC ecosystem. Post-Christmas day reading!

The Capital Behind Venture
The Capital Behind Venture Report provides insights from Limited Partners and family offices who are interested in investing in Europe’s most promising venture funds.
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Sustainability

The Environmental Impact of 2020: Nature is not healing

The Mona Loa Observatory reported a seasonal peak of 417.1 parts per million in May 2020, compared to 408 ppm in 2019. It is the highest monthly reading ever recorded, in millions of years.”

FUCK.

The Environmental Impact of 2020: Nature is not healing – Plan A Academy
This report investigates the environmental impact of 2020 during the covid19 pandemic. Nature is not healing. What is an environmental impact?

Politics

The coming war on the hidden algorithms that trap people in poverty

[Our Clients are] enmeshed in so many different algorithms that are barring them from basic services. And the clients may not be aware of that, because a lot of these systems are invisible.

The coming war on the hidden algorithms that trap people in poverty
A growing group of lawyers are uncovering, navigating, and fighting the automated systems that deny the poor housing, jobs, and basic services.
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Newsletter

Curiosity and consistency: thoughts on growing a newsletter

In the early days, all that matters is to build the habit and to be consistent so you can find your voice and define your value. Making mistakes is one of the best ways to grow. Try to only look up information on a “need-to-learn” basis.

Curiosity and consistency: thoughts on growing a newsletter

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Management

Read This Before Joining as Employee 1 to 20 at a Startup

When I say it’s a trial by fire for first employees, it’s also in a way you may not consider. The first person they fire will have an outsized impact on that team’s future.

Read This Before Joining as Employee 1 to 20 at a Startup
Stacy La made the leap from design at Yammer and Microsoft to Clover Health, when the bootstrapped startup was only four people. Now, the company’s raised over $425M, 500+ employees strong, and La leads an eight-person design team. Read on for her tactics on how to survive — and thrive — as an early…
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Product

The Founder’s Guide to Actually Understanding Users

  1. Generative user research
  2. eVALUEative user testing
  3. Usability testing
  4. Continuous discovery
The Founder’s Guide to Actually Understanding Users
When building any technology product, one of the most common pieces of advice is “talk to your users.” But the default way most of us talk to customers and prospects is unscientific and fraught with…
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  • Link: mgadams.com/the-founders-guide-to-actually-understanding-users-c68feaecac44
  • Author: Mike Adams

Social Media

The Next Phase of Social? Listen Closely

Because when Andreessen Horowitz calls it, it’s usually worth a listen.

We anticipate that the audio innovation of the next decade will rival what we’ve seen in video apps over the past few years.

The Next Phase of Social? Listen Closely

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Pinterest Predicts 2021 (report)

THIS! All of this! Trust me.

Pinterest predicts 150+ emerging trends for the year ahead.
From athflow fashion to Japandi aesthetic, these top trends for 2021 are sourced straight from Pinterest’s future-facing data.
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Psychology

How To Think For Yourself

Paul Graham. Need I say more?

How to Think for Yourself

Fuck 2020

Oh behalf of the entire world, Canadian social impact agency Public Inc. absolutely nails it. I mean, when even the known-for-their-politeness Canadians are producing a message like this, well … yeah. Fuck 2020.

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The European fintech sector continues to attract early-stage capital, with AI-powered financial modelling emerging as a particularly active frontier for investor interest. As finance teams across high-growth organisations grapple with the limitations of static spreadsheets and fragmented planning tools, a new generation of startups is building intelligent infrastructure to replace legacy workflows. Stockholm-based Galdera Labs has now entered this space with a €1.5 million pre-seed round to develop an AI-native financial modelling platform designed for growth-stage finance teams. The funding will support platform development, reasoning infrastructure buildout, and an initial customer rollout targeting fast-growing companies with complex financial operations. Galdera’s platform combines a high-performance calculation engine with a semantic memory layer that links financial data directly to underlying business context, assumptions, and strategic decisions — enabling finance teams to query models in natural language and simulate complex scenarios in minutes rather than weeks. Klarna Veterans Back AI Financial Modelling Vision The pre-seed round was led by J12 Ventures, with participation from Antler and a roster of angel investors drawn from notable European technology companies including Klarna, DeepL, Stripe, and Plata. The investor composition reflects strong confidence in the founding team’s pedigree and the market opportunity for intelligent financial planning infrastructure. Galdera’s three co-founders — Evan Rumpza (CEO), Mattia Scolari (CFO), and Giovanni Casula (CTO) — met at Klarna during the fintech giant’s most intensive growth phase. Responsible for financial planning across 26 markets, the team experienced first-hand how manual processes and fragmented Excel models struggled to keep pace as business conditions shifted faster than traditional models could be rebuilt. To manage the complexity, they built an internal system at Klarna that replaced the static planning cycle with a continuously updated model — enabling what previously required large analyst teams to be handled by just three people, supporting the company through both capital raises and IPO preparations. The lessons learned from that experience became the foundation for Galdera Labs. “We’ve personally sat with 50 spreadsheets at two in the morning using tools that were supposed to solve the problem but didn’t. That is the infrastructure we are building with Galdera,” said Evan Rumpza, CEO and co-founder of Galdera Labs. Building AI Finance Tools for the Next Generation of CFOs The market for AI finance tools and financial modelling software is evolving rapidly as organisations demand more dynamic planning capabilities. Traditional spreadsheet-based approaches, while flexible, often create fragmented workflows where assumptions become outdated and institutional knowledge is lost between budget cycles. Galdera’s platform addresses this gap with a two-layer architecture: a powerful calculation engine capable of handling large data volumes, paired with a semantic memory layer that preserves the reasoning behind financial decisions over time. The platform is designed to function as an always-on financial forecast that automatically updates as business conditions change. Users configure scenarios once, and the model recalculates impacts across revenue, costs, margins, and other key metrics in real time. This approach positions Galdera within a growing wave of European fintech startups applying artificial intelligence not merely as an overlay on existing tools, but as a foundational redesign of how financial planning operates. With the launch, Galdera is opening its platform to its first customers: fast-growing companies and organisations with complex operations where the pace of decision-making has outgrown the tools finance teams traditionally rely on. Early adopters already include companies such as DeasyLabs, Unify, and Counsel. The pre-seed round positions Galdera Labs at an early but promising stage in a sector where demand for intelligent, context-aware financial infrastructure is accelerating across European markets. As AI continues to reshape enterprise workflows, the intersection of financial modelling and machine reasoning represents a significant opportunity for startups capable of delivering genuine operational value to scaling businesses. Summary

AevoLoop circular plastics recycling technology funding announcement with plastic waste processing
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The sustainable consumer goods sector is witnessing growing investor appetite as environmentally conscious brands prove they can combine purpose with profitability. East London-based Allday Goods, the cult kitchen knife brand that transforms plastic waste into chef-quality blades, has raised £765,000 in a seed round led by FIGR Ventures to scale its operations from artisan favourite to mainstream kitchen staple. Founded in 2021 by ex-chef Hugo Worsley, Allday Goods manufactures kitchen knives with handles crafted entirely from recycled plastic waste — sourced from Maldon Salt buckets, milk bottle handles, discarded plant containers, and fishing nets washed up on British shores. The brand, which started in Worsley’s parents’ shed using a repurposed toastie maker, has already achieved profitability with minimal external investment. Products consistently sell out within minutes during online drops, and queues have formed at London pop-ups, reflecting a level of consumer demand that few sustainable brands can match at this stage. FIGR Ventures Leads Seed Round with Sustainability-Focused Backers The £765,000 round was led by FIGR Ventures, with participation from Anotherway Ventures, Machroes Holdings — the family office of Lord Mervyn Davies — and angel investor Tom Gozney, founder of the premium pizza oven brand Gozney. The investor mix signals confidence in Allday Goods’ ability to bridge the gap between sustainable manufacturing and scalable consumer product design. Allday Goods’ knives pair handles made from 100% recycled food-grade polypropylene with British and Japanese steel blades. The company collects, cleans, shreds, and remoulds plastic waste into distinctive, colourful handles that carry visible traces of their former lives — a design choice that has become central to the brand’s identity. Each knife effectively diverts plastic from landfill whilst delivering professional-grade performance. Worsley commented on the raise, noting that the team had built the brand slowly and intentionally, and that securing backing from investors they genuinely admire represents a significant milestone for the next chapter of growth. From Cult Following to Mainstream Market Opportunity Allday Goods has already demonstrated significant commercial traction without substantial marketing spend. The brand’s high-profile collaborations with Ottolenghi, Soho House, Maldon Salt, Kerrygold, and Paul Smith have positioned it at the intersection of culinary craftsmanship and design culture. Features in The World of Interiors and Esquire have further cemented its reputation among discerning consumers who value both aesthetics and environmental responsibility. The fresh capital will be deployed to scale production capacity, expand the product range, and accelerate the transition from limited-edition drops to consistent retail availability. The challenge for Allday Goods will be maintaining the artisan quality and brand mystique that fuelled its cult status whilst meeting the demands of a broader consumer base — a tension that many direct-to-consumer brands have struggled to navigate. The broader sustainable kitchenware market continues to attract both consumer interest and investor capital across Europe. As regulatory pressure on single-use plastics intensifies and consumers increasingly seek products that align with their environmental values, brands like Allday Goods that demonstrate genuine circularity in their manufacturing processes are well-positioned to capture meaningful market share. Summary Company: Allday GoodsHeadquarters: East London, United KingdomFounded: 2021Founder: Hugo WorsleyRound: SeedAmount: £765,000Lead Investor: FIGR VenturesOther Investors: Anotherway Ventures, Machroes Holdings, Tom GozneyUse of Funds: Scale production, expand product range, transition to mainstream retail availability

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