Sesame Summit 2026 – application open

Ben’s List 62

Web3

People are the new platforms

“In short, the shifts we’ve seen play out over the past decade in the creator economy are now transpiring in tech. Just as the rise of influencers and fall of corporate legitimacy left individuals to become the primary distribution for brands and eventually to form their own (Tyler, Rihanna, even George Clooney), a few individual devs can take the place of entire corporations in building decentralized financial rails.”

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Venture Capital

Earning the right

“After the dust had settled on both deals, it got me thinking a lot more about this notion of earning the right, especially regarding new investments I want to do. Have I earned the right to win and what does that mean for a particular context? And if I haven’t, what do I need to do? Are we as a fund doing the work today to allow us to earn the right in the future in terms of investing in the right relationships or building one’s reputation for example? The earning the right question can cut through all the noise of the deal (competition, value-add, relationships, terms to some extent etc) and help an investor think through how to win today and in the next fund which I find helpful.”

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BioTech

From Biotech to TechBio

“Scientists have not traditionally been empowered to run companies. They have historically been replaced by people with business experience, while the scientist gets diluted like crazy. Instead, we believe the best founders are Scientist-Founders. We help scientists learn to be Founders and have found it works far better than the other way around.”


Events

Web Summit almost went bust

“We did everything an events company shouldn’t do, but we did it with a clear head, all the while knowing that’s who we are. As seemingly every other events company was laying off 50, 60 and sometimes 90 percent of their staff, we did the opposite. We kept absolutely everyone. As organisers were cancelling events and refusing to give attendees and exhibitors their money back, we offered every attendee who had bought tickets to any of our real-world events full and immediate refunds and did the same for all exhibitors.”

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Politics

Permanent Pandemic

“Not quite a digital native, I am old enough to feel that this plight of ours—filling out onscreen forms, recovering lost passwords, scanning QR codes, downloading each new version of our government-approved coronavirus tracker or vaccine passport, always waiting for the little buzz of some notification or authorization or other—represents more than just an onerous imposition. It has been a foretaste of a new mode of existence. If I am going to have any hope of thriving under future conditions, I will need to get used to all this. And yet, though some of my coevals associate the following sentiment with petulant and self-absorbed Zoomers, I confess that I am tired. I feel as though the past few years have broken me…That the political is always biopolitical, in at least this general sense, may be a fact that recedes from view in those rare moments when things are functioning smoothly. At such times, the various documents that governments make us fill out and sign, or fill out on our behalf when we are born, married, arrested, or dead; the various licenses we get renewed; and the accreditations we collect come to appear as ends in themselves rather than as part of a vast apparatus that limits what we can do with our own bodies.”

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AevoLoop circular plastics recycling technology funding announcement with plastic waste processing
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The sustainable consumer goods sector is witnessing growing investor appetite as environmentally conscious brands prove they can combine purpose with profitability. East London-based Allday Goods, the cult kitchen knife brand that transforms plastic waste into chef-quality blades, has raised £765,000 in a seed round led by FIGR Ventures to scale its operations from artisan favourite to mainstream kitchen staple. Founded in 2021 by ex-chef Hugo Worsley, Allday Goods manufactures kitchen knives with handles crafted entirely from recycled plastic waste — sourced from Maldon Salt buckets, milk bottle handles, discarded plant containers, and fishing nets washed up on British shores. The brand, which started in Worsley’s parents’ shed using a repurposed toastie maker, has already achieved profitability with minimal external investment. Products consistently sell out within minutes during online drops, and queues have formed at London pop-ups, reflecting a level of consumer demand that few sustainable brands can match at this stage. FIGR Ventures Leads Seed Round with Sustainability-Focused Backers The £765,000 round was led by FIGR Ventures, with participation from Anotherway Ventures, Machroes Holdings — the family office of Lord Mervyn Davies — and angel investor Tom Gozney, founder of the premium pizza oven brand Gozney. The investor mix signals confidence in Allday Goods’ ability to bridge the gap between sustainable manufacturing and scalable consumer product design. Allday Goods’ knives pair handles made from 100% recycled food-grade polypropylene with British and Japanese steel blades. The company collects, cleans, shreds, and remoulds plastic waste into distinctive, colourful handles that carry visible traces of their former lives — a design choice that has become central to the brand’s identity. Each knife effectively diverts plastic from landfill whilst delivering professional-grade performance. Worsley commented on the raise, noting that the team had built the brand slowly and intentionally, and that securing backing from investors they genuinely admire represents a significant milestone for the next chapter of growth. From Cult Following to Mainstream Market Opportunity Allday Goods has already demonstrated significant commercial traction without substantial marketing spend. The brand’s high-profile collaborations with Ottolenghi, Soho House, Maldon Salt, Kerrygold, and Paul Smith have positioned it at the intersection of culinary craftsmanship and design culture. Features in The World of Interiors and Esquire have further cemented its reputation among discerning consumers who value both aesthetics and environmental responsibility. The fresh capital will be deployed to scale production capacity, expand the product range, and accelerate the transition from limited-edition drops to consistent retail availability. The challenge for Allday Goods will be maintaining the artisan quality and brand mystique that fuelled its cult status whilst meeting the demands of a broader consumer base — a tension that many direct-to-consumer brands have struggled to navigate. The broader sustainable kitchenware market continues to attract both consumer interest and investor capital across Europe. As regulatory pressure on single-use plastics intensifies and consumers increasingly seek products that align with their environmental values, brands like Allday Goods that demonstrate genuine circularity in their manufacturing processes are well-positioned to capture meaningful market share. Summary Company: Allday GoodsHeadquarters: East London, United KingdomFounded: 2021Founder: Hugo WorsleyRound: SeedAmount: £765,000Lead Investor: FIGR VenturesOther Investors: Anotherway Ventures, Machroes Holdings, Tom GozneyUse of Funds: Scale production, expand product range, transition to mainstream retail availability

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